Honestly – did I die and go to beach heaven? An afternoon in Negril, walking the silky sands of 7 Mile Beach, floating in the crystal clear waters as all the world just passed by – an idyllic way to pass the afternoon.
Negril has been described as hedonistic, unspoilt and unforgettable. It may have been one of Jamaica’s well kept secrets, but the secret is out! Staying at an all-inclusive with stunning waters and fantastic beaches – I would never have imagined taking a day trip elsewhere to relax on the beach! I prefer to save my off-resort excursions for something a little more adventurous, like horse riding in the sea or climbing up waterfalls like Dunn’s River Falls. My travel partner convinced me to do a 1/2 day to Negril, spending the afternoon on the beach at Margaritaville before heading to Rick’s Cafe to watch the cliff divers.
The afternoon was a daydream – such a great expanse of perfect, white sands, lunch on the beach at Margaritaville, cocktails in the sun and floating in the Caribbean. Sure, the vendors were out en masse to sell water sports, hair braiding and all manner of bric-a-brac, but the afternoon in Negril still passed too quickly – another day at 7 Mile Beach would have suited my needs just fine! Not surprising as Negril’s beach has been rated as one of the top ten beaches in the world by many travel magazines.
Water sports abound in Negril. The vendors were quick to offer jet ski rentals for those with a need for speed, paragliding high above the crystal waters or the slower pace of kayaks, paddle boats and water bikes.
After the afternoon on Negril’s beach, the next stop on the itinerary was Rick’s Cafe and the cliff divers. When we arrived, the place was jumping. A live reggae band was playing at the cafe, tourists were flocking to watch the insanity as the Jamaican cliff divers jumped from up to 70 feet! It was amazing to watch the divers gracefully backflip and dive from those heights! Tourists are welcome to dive, although only from limited heights. The risks are considerable – but the adrenalin rush…???
Rick’s cafe is listed as one of the 1,000 places to go before you die. Our tour only allowed enough time to watch the sunset before the bus whisked us back to our resort. Next time – I would take a taxi home – the atmosphere as the sun went down was calling to me. The band was rocking the reggae, the smell of the food grilling in the cafe had my stomach calling for more! It is no wonder that Rick’s Cafe is so famous!
For more posts about Jamaica and other Caribbean experiences, click here.
Next time you visit Jamaica, an afternoon in Negril may be just be a great way to enjoy one of the many wonders of region.








Wonderful pictures and yes, it does look like you died and went to beach heaven! I’m quite jealous!
Great post!
Posted by Palm Trees & Bare Feet | November 23, 2011, 9:55 amBeautiful post and photos:) I enjoy taking a beach day excursion – we did this in Mexico one time and loved every minute of it! I hear the ocean calling now. Have a Great Holiday:)
Posted by cravesadventure | November 23, 2011, 1:45 pmEveryday must be like this in paradise! Rick’s Cafe looks like the place to be. You can’t beat sunset drinks on the beach
Posted by atasteoftravel | November 23, 2011, 4:24 pmA beautiful spot indeed! The photos are very nice, showcasing the great parts of Negril. Nice post!
Posted by Steve | November 23, 2011, 8:09 pmthat water! wow!
Posted by devouringscotland | November 24, 2011, 3:37 pmGreat blog and a great post! I could get used to like that water
What a color! And yes, you did go to beach heaven
Posted by saarimner | November 25, 2011, 3:05 am